since 1986 when the original name World Wildlife Fund was changed (however the old name was kept in USA and Canada) celebrated 50 years of existence this year.
Why is this important ? WWF works in 100 countries and is supported by 1.2 million members in the United States and about 5 million globally!
Mission
WWF's mission is the conservation of nature. Using the best available scientific knowledge and advancing that knowledge where we can, we work to preserve the diversity and abundance of life on Earth and the health of ecological systems by
* protecting natural areas and wild populations of plants and animals, including endangered species;
* promoting sustainable approaches to the use of renewable natural resources; and
* promoting more efficient use of resources and energy and the maximum reduction of pollution.
The link below will allow you to make an international donation at WWF US (for those countries that don't have a local WWF organization)
Give a gift that will help protect the future of nature. Your symbolic adoption supports WWF's global efforts to protect wild animals and their habitats.
"Adopt the animal of choice by threat level!"
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